Halloween at Walt Disney World Resort

Disney Monorail Trains to Feature ‘TRON: LEGACY’ Art

posted on March 10th, 2010 by Thomas Smith, Social Media Director, Disney Parks


Disney Monorail Trains to Feature TRON: LEGACY Art
Nope, your eyes are not deceiving you…that’s a light cycle from the Tron universe on our “highway in the sky.” And today, we’re sharing a first look at the attention-grabbing art coming to the Walt Disney World Resort.

The transformed trains will be visible on the Epcot monorail line as early as this month. And if you look close, you’ll notice that the design of the futuristic motorcycle-like vehicles from the upcoming film “Tron: Legacy” also includes walls of trailing colored light.
Disney Monorail Trains to Feature TRON: LEGACY Art
“Tron: Legacy” is a 3D high-tech adventure set in a digital world that’s unlike anything ever captured on the big screen. The film is scheduled to hit theaters on December 17. But there will be more updates to come before then so keep checking the Disney Parks Blog for the latest.

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62 Comments

51

Linnette on March 11th, 2010 at 8:39 pm

Will be making a trip just to photograph those. Its going to look so great!

52

James from DC on March 11th, 2010 at 10:25 pm

The movie may be great, but the beautiful white monorails with their unique colored stripes are icons of the WDW Resort, and help make EPCOT feel futuristic. I don’t think I like the idea of this drastic alteration just to advertise for a movie…or for any other reason.

53

A from CA on March 12th, 2010 at 4:28 am

David from IL said “…This is probably one of those pro formas that has a somewhat immeasurable ROI…”

LOL This is funny whether you were deliberately tongue-in-cheek trying to sound like a corporate droid or being completely serious.

54

Karen on March 12th, 2010 at 7:04 am

Refurbishing the monorail with a sleek, futuristic look is closer to bringing Walt Disney’s blue-sky fascination with transportation to bear. I don’t think of it in terms of advertising, but adding to “The Show”. Love the look, love the concept. Can’t wait to see it in June! 8:o)

55

joe from on March 12th, 2010 at 7:19 pm

Back in when I lived in FL, we enjoyed the Disney Parks frequently. In May 1996, I stayed at The Contemporary after day day trip to WDW. What always bothered me was the absence of TRON, video game in the arcade, any image in Tomorrowland, etc. Upon checking out, I was handed a comment card, on which I wrote, “Where’s TRON?” The woman behind the main desk took and read it and said, ” TRON? That wasn’t very successful, was it?” Looking at a statue in the lobby, I replied, ” Neither was that when it was first released”. The statue was of Mickey at the conductor’s podium
reaching up to Leopold. A cast member removing refuse stopped, winked at me, and gave a loud laugh.

I hope this film delivers on the wait the faithful have had since 1982.

56

Matthew on March 12th, 2010 at 7:49 pm

I don’t think this is a good look…I like the classic look of the
monorails as is.

57

matt from NC on March 13th, 2010 at 11:05 am

Personally, I think the new monorail wraps look amazing and in no way detract from the intrinsic beauty of the WDW monorail line…on the contrary, I think these wraps are very tastefully done and serve only to enhance how sleek and beautiful these monorails are. Sure, it’s a blatant plug for Tron Legacy, but when it’s done this well, I have absolutely no problem with it…as a matter of fact, my camera is gonna get quite the work out during our April WDW trip! lol

I understand that many might be upset at the idea of the monorails being used as a “billboard”, but haven’t they pretty much been doing that for every campaign they’ve had anyway? As long as it’s done tastefully, which I believe this is, I don’t have an issue with it. If there was ever a perfect tie in with the monorail line, it HAS to be Tron! We’re talking about a movie that is an iconic piece of Disney AND movie making history and the sequel is going to be ENORMOUSLY popular, so who can blame Disney for promoting a film about technology that incorporates very futuristic forms of travel with something that ties in PERFECTLY with that theme?

There’s an entire generation out there that has never seen, let alone heard of, Tron and I think Disney have made a brilliant decision in using the monorail line to generate interest in Tron Legacy.

58

matt from NC on March 13th, 2010 at 11:08 am

And one last thing…

Just remember folks, I doubt VERY seriously that this is a permanent thing, I’m sure the wraps will come off shortly after Tron Mania hits later this year. *waits for the inevitable onslaught of naysayers who will predict that this is the beginning of Disney using the monorail line as nothing more than a moving billboard from now on* =/

59

BRIAN from FL on March 14th, 2010 at 10:07 pm

WOW .. .. The Look is Simply AMAZING.. Can’t wait to see them In Person & Hope That we can See some More COOL & FUN Look For the Remaining Monorails….
Brian ” ORLANDO”

60

Suzanne on March 16th, 2010 at 9:19 am

I don’t like it.

61

Spencer from TX on March 17th, 2010 at 8:40 am

Well, it certainly better than the Mickey balloons that currently mask the windows…

62

Richard from FL on March 19th, 2010 at 5:46 pm

I saw it today at Epcot… looks great!

62 Comments