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Disney Collection by Vera Bradley Coming to Walt Disney World Resort on September 21, 2013

posted on August 14th, 2013 by Steven Miller, Merchandise Communications Manager

Disney Collection by Vera Bradley Coming to Walt Disney World Resort on September 21, 2013

I have wonderful news to share for Disney and Vera Bradley fans. You may recall we announced in March that a new Disney collection by Vera Bradley was coming this fall to select locations at Disneyland and Walt Disney World Resorts. Since that article was published, many guests have asked my fellow Disney Parks Blog authors and me for an exact date. Today, I’m happy to share an official answer! Please mark your calendars for September 21, 2013, as this is the first day the new collection will be available at the Walt Disney World Resort!
Disney Collection by Vera Bradley Coming to Walt Disney World Resort on September 21, 2013

For this initial collection, we will be introducing two new vibrant designs created especially for Disney Parks. As Vera Bradley is known for naming their designs, the pink color is titled “Just Mousing Around,” while the black color is called “Midnight with Mickey.” These colors will be seen on several popular Vera Bradley styles including backpacks, cosmetic bags, duffel bags, totes, and more.

Disney Collection by Vera Bradley Coming to Walt Disney World Resort on September 21, 2013 Disney Collection by Vera Bradley Coming to Walt Disney World Resort on September 21, 2013

For guests in Florida, we will be holding a special release party on Saturday, September 21, at the World of Disney in Downtown Disney Marketplace. The event will begin at 7:30 a.m., and will feature the first opportunity to purchase items from this new collection.

In California, guests can find these new items starting Monday, September 23, in select locations at the Disneyland Resort.

If you are unable to visit Disney Parks, we will be releasing the Disney Collection by Vera Bradley on the Disney Parks online store starting in October 2013.

Read more about Vera Bradley at Disney Parks in this post:

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Filed: Disneyland Resort, Walt Disney World Resort



Amber on August 19th, 2013 at 8:51 am

Hi! We will be arriving in WDW on Sept. 21….how long will this event last that day? Will they be in the World of Disney store beyond the 21st? Thanks for the info! So excited!!! :)


Steven Miller on August 20th, 2013 at 10:34 am

@Amber – Please stay tuned for all event details. We will be sharing those on the Disney Parks Blog in the coming weeks. At this point, the Vera Bradley items will only be released at World of Disney in Downtown Disney Marketplace in Florida. We may add them to additional locations after the event on September 21, yet we won’t know where until the event has concluded.


Diane on August 22nd, 2013 at 1:40 pm

Will you be able to purchase them at off site resorts like Hilton Head & Vero Beach?
are they only out for a limited time?


Steven Miller on August 26th, 2013 at 11:08 am

@Diane – These items are not limited edition. At this point, we are focused on the September 21 release at World of Disney in Walt Disney World. They may share these with additional locations in the future. There are no immediate plans to spread them to Vero Beach or Hilton Head Island Resorts. I would invite you to keep watch in October when we release these on our Disney Parks online store.


richard on August 22nd, 2013 at 7:40 pm

You mentioned that the Disney Vera Bradley handbags would be selling online sometime in October do you know what the actual date will be? It is my birthday month and would love to purchase one or maybe two!


richard on August 22nd, 2013 at 7:47 pm

Sorry, I am richard wife Marlene probably should of mentioned that.


Steven Miller on August 26th, 2013 at 11:06 am

@Marlene – No worries. At this point, I don’t have a confirmed release date for the items on the Disney Parks online store. We should know more in a few weeks. Sorry I don’t have a better answer at this point. Happy early birthday!


Teresa on August 23rd, 2013 at 10:04 am

I just thought I would comment the “tote” you are referring to is not in fact the bag by vera called the Tote. It is a bag called the Vera. different bag


Celia on August 25th, 2013 at 1:32 pm

Is there any word yet on whether these bags will be included in discounts for Disney Visa cardholders or AP members or DVC owners? thanks!


Steven Miller on August 26th, 2013 at 11:05 am

@Celia – Yes. Normal discounts will apply for the purchase of these items.


Cristina on August 25th, 2013 at 1:44 pm

I’m so glad the pattern will be featured on the ID case (the photos only showed bags)! I just got into pin trading and I’ve been looking for something to hold my annual pass at the end of my new pin lanyard!


Marilyn on August 27th, 2013 at 11:27 am

Hi I am so disappointed I will be in Disney the 14th through the 20th. Will the bags be on display anywhere during my time there just to take a look ? Can I preorder while there or do I need to wait for Oct.? I was even planning on bringing an empty suitcase for my purchases.


Steven Miller on August 27th, 2013 at 8:06 pm

@Marilyn – I’m sorry to hear that you will miss the release. I trust you will still have a nice trip. There are no plans to offer any kind of pre-order for these items. You may want to stop by World of Disney on September 20 as some items may be on display (I stress the words “may be on display”).

Items will be sold starting September 21 at the World of Disney on a first-come, first-serve basis. The Disney Parks online store is certainly an option come October.


ashley on August 27th, 2013 at 11:34 am

I am SO excited about this! And, I will be there that day! Woo hoo! What kind of turn out are you anticipating? Wondering if I need to bring my camping gear. ; )


Steven Miller on August 27th, 2013 at 8:08 pm

@Ashley – I’m glad to hear! We are pretty excited too :-) We are looking forward to an exciting day on September 21. Please stay tuned for other details about the event. I hope to share more information in the next two weeks or so.


Louise on August 29th, 2013 at 10:44 am

I am leaving WDW on September 21st, but too early to make it to Downtown Disney before we leave. Would I be able to purchase and charge to my room that morning via phone and have shipped to my house?


Steven Miller on September 19th, 2013 at 11:25 am

@Louise – The items will be sold on a first-come, first-serve basis at the World of Disney. Our Merchandise Guest Services team will not have access to them at that point. They will be carried on our Disney Parks online store later in October 2013. Hope you have a good trip.


Sara from OH on August 29th, 2013 at 10:59 pm

Will there be many bags to go around? we are getting married at disney on October 1st and won’t be arriving until September 28th and I am worried they will be sold out by then.


Steven Miller on September 19th, 2013 at 11:26 am

@Sara – It is difficult to say right now how inventory will look come October 1. I do know that we have additional orders planned that should arrive shortly after the initial launch on September 21.


Tracy from NY on September 2nd, 2013 at 7:28 am

SOOOOOOOOOOOOO Cute !!!! can’t wait to get some Will they be available at Disney’s Resort in Hawaii Aulani? Also will new patterns come out periodically as Vera normally does?
See you real soon!!


Steven Miller on September 19th, 2013 at 11:27 am

@Tracy – At this point, I know select locations at Walt Disney World and Disneyland Resorts will carry these items. I haven’t heard an update about Aulani. We are currently focused on these first two colors.


Liz on September 2nd, 2013 at 11:59 am

What do we know about a cast discount? Also VB corporate told me they will be offering a blanket throw as well. Do you know how much that will cost?


Steven Miller on September 19th, 2013 at 11:29 am

@Liz – Normal Cast Member discounts apply. There will not be a throw offered at the event on September 21 or really anytime soon. Something planned for the future. :)


Allison on September 4th, 2013 at 11:31 pm

Will it cost to attend the release party? Is there somewhere we can sign up to attend? We are planning a weekend trip JUST FOR THIS EVENT!!! :)


Steven Miller on September 19th, 2013 at 11:29 am

@Allison – The launch party is open to all Guests. Here are some additional details –


Rosemary on September 5th, 2013 at 5:07 pm

Steve, thanks for all the information… Do you have a date for the online store sales of these bags?


Steven Miller on September 19th, 2013 at 11:35 am

@Rosemary – At this point, I was informed they would appear in late October 2013.


Lindsay on September 6th, 2013 at 9:22 am

So excited to hear this! We are arriving at the World on Septemeber 22, any idea how many bags there will be to go around? Do you think we will be able to get ours on the 22? Will they be a limit of bags per person?


Michelle on September 7th, 2013 at 5:16 pm

Hi Steve, Is there anymore details regarding the Event on the 21st. This is the only thing my 13 year old daughter is asking for during our visit. We need the details to plan our day. thanks


Steven Miller on September 19th, 2013 at 11:36 am

@Lindsay and Michelle – Please see this article for some additional details including purchase limits:


Kim on September 9th, 2013 at 8:00 pm

Does anyone know the dimensions of these pieces?


Steven Miller on September 19th, 2013 at 11:37 am

@Kim – Check out this article. I included an image that contains all of the sizes:


Thomas on September 10th, 2013 at 10:05 am

Is there any more information about the actual event? I’m seeing a lot of eBay sellers already doing pre-sales. Is there going to be a limit on what a person can buy, so they don’t buy everything?


Casey from AL on September 10th, 2013 at 2:50 pm

Hey Steve! Just wanted to see if you could find out for me which door at World of Disney that they will set up the line at. Just want to make sure when I set up camp that I will be at the correct door 😉


Steven Miller on September 19th, 2013 at 11:38 am

@Thomas and Casey – Please see this article for details. There will be a designated queue outside the World of Disney with Cast Members directing folks to the correct location.


April on September 10th, 2013 at 7:26 pm

My flight leaves at 12:15 p.m on 9/21 but I’m going to try and make it over for this event. Do you think women will be camping out overnight for these bags?


Tiffany from FL on September 16th, 2013 at 11:38 am

Do you know how early they are letting people line up? It is four days away and I am really excited about Vera/Disney collaboration.


Steven Miller on September 19th, 2013 at 11:39 am

@April and Tiffany – Guests may start parking at 3:00 a.m. at Downtown Disney Marketplace. They may line up starting at 4:00 a.m. in the designated queue outside the World of Disney. This article contains even more details:


CATHERINE on September 16th, 2013 at 11:45 am

Any more details or information about the event this Saturday, September 21?


Michelle on September 18th, 2013 at 5:59 am

We are leaving tomorrow to come down. My daughters and I are so excited about the Event Party. I hope we see some more information about the event today. My girls are 13 and 8 and want to come to the Party with me to get their bags. Please tell me that I don’t have to wake them at the crack of dawn in order to get them the bags for school they want. I sure hope these ebay people don’t ruin it for me and my girls. Also can you give me a hint, at the party are there going to be any “special guests” coming to party with us. My 8 yr old wants to know.


Steven Miller on September 19th, 2013 at 11:40 am

@Catherine and Michelle – Here is some additional information about the event:


Rosemary on September 19th, 2013 at 3:12 pm

Steve thanks for the update on the store for Late Oct…. looking forward to buying… Thanks for all the information you’ve provided…..


Rosemary on September 21st, 2013 at 5:13 pm

Steve, do you think when you get a firm date for the stores you can let us know… I’ve called the store number and they cannot give any information…. It would help so we could know when to call…. Thanks again for all the information….


Jamie on October 4th, 2013 at 2:34 pm

When will these be available on line? The article only said “October”, and since it is October now…


Andrea on October 8th, 2013 at 5:33 pm

Hello! I am also wondering when these will be available for purchase on line? :)


Eva on October 10th, 2013 at 7:49 am

Can the Vera bags be purchased thru Disney online store? If so, when will they be available. Do you know if they can be pre-ordered online? Would like to purchase one for a special daughter for Christmas


Carl on October 10th, 2013 at 8:44 am

Going to Disney world Oct 22-25 where will I be able to see and buy?


Rosemary on October 15th, 2013 at 7:24 am

I just went into the store on line and searched Vera Bradley…. It is showing that the bags will be on line Oct. 21…. thought whoever wanted to know would be interested.


Tiffany on October 21st, 2013 at 3:46 am

I just ordered a backpack in “Just Mousing Around” and a hipster in “Midnight with Mickey” on Disney Parks Online Store! Now they just need to get here before my trip to WDW in November!!!


Rosemary on October 29th, 2013 at 11:58 am

Does anyone know about the Vera Bradley “Where’s Mickey?” design….. Are they knockoffs or is it a legitimate design and if so when can they be purchased…..


Julie on November 4th, 2013 at 6:34 pm

I was just on the website and many of the bags are gone!! Is there any chance they will be back? I really wanted a backpack for Christmas and I guess I will have to take it off of my list?


Rosemary on November 5th, 2013 at 4:34 pm

Just went into the store website and purchased a beautiful vera bradley throw in the black design….


Lindsey on November 10th, 2013 at 4:12 pm

I see the DisneyParks store only has the hipster bag available in pink and the backpack is sold out. Do you think they will be coming out with anymore or once they are sold out they are gone for good??


Rosevimin from AB on November 10th, 2013 at 9:55 pm

It is “sold out” online. Does that mean it will not be available anymore? It is already in my bag when I noticed that it’s missing!!! So I look again then it says “sold out”!!! Please tell me you’re gonna get more???


Kandi on November 10th, 2013 at 11:20 pm

Are all styles and colors available? Website is not showing what I want. Is there a store in downtown Disney I can order from?


Bonnie on November 11th, 2013 at 1:22 pm

Hoping they will be back in stock for Christmas ordering!


Rosemary on November 18th, 2013 at 6:08 pm

the disneystore has the hidden mickey vera bag…. Just ordered a few…


Kathleen on November 29th, 2013 at 9:23 am

Are the Vera Bradley designs going to be restocked? How long might it take? Or are they gone forever. Like others I had one in my cart that disappeared.


Joni on December 10th, 2013 at 2:11 pm

Have they released the Grand Traveler in Midnight Mickey yet?


Kimberly on December 16th, 2013 at 4:43 pm

when will these be back in stock?


Michele from NJ on January 4th, 2014 at 7:11 pm

Anyone know where I can get the Midnight with Mickey Hipster bag? I have a Disney gift card and really want this bag. Thanks.