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Sound Activated Light-Up T-Shirt Illuminates the Night at Disney Parks

posted on September 10th, 2013 by Steven Miller, Merchandise Communications Manager


Sound Activated Light-Up T-Shirt Available at Disney Parks

The festive Halloween season has returned to Disney Parks. A few weeks ago, I shared a look at some new and returning Halloween merchandise. Since that article was published, a few additional items have arrived in locations. One item that caught my eye was a new sound activated, light-up shirt I found at the World of Disney in Downtown Disney Marketplace. The pumpkin graphic was from the Halloween style guide, which is a catalog of images that developers and artists can use on merchandise or packaging. The coolest part about this pumpkin graphic is the fact that it reacts to sound. I spoke with softlines developer John Smith about this unique shirt.

“This new Halloween pumpkin is the first in our new light-up shirt designs,” explained John. “As a softlines developer, I like experimenting with new applications or designs for our shirts. We’ve been working on incorporating this technology for a while now. Halloween felt like the right time to debut this shirt. I hope guests will enjoy seeing the pumpkin react to the festive sounds heard during Halloween events at Disney Parks.”

Sound Activated Light-Up T-Shirt Available at Disney Parks

I had fun taking photos of the design at the office. I first shot the pumpkin graphic turned off as seen in the top image above. I then played some music from my mobile phone to capture the image of the illuminated pumpkin in the dark.

The graphic is easy to remove from the shirt as it’s attached by hook and loop fasteners. Once removed, you can see the controller where the primary power switch and sound sensitivity dial are located. Once turned on, there is a secondary power button that is activated by pressing on the front of the design. The controller can be charged using a USB cord, which also comes packaged with the shirt. Finally, instructions on how to use the light-up device are included.

Sound Activated Light-Up T-Shirt Illuminates the Night at Disney Parks Four More Light-Up Designs Debuting This Year

John shared with me four more designs that will debut later this year. Two designs will feature Mickey Mouse with logos for Disneyland and Walt Disney World Resorts. The other two will feature icons from each Disney Resort destination.

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15 Comments 4 Replies

1

Dawn from NY on September 10th, 2013 at 9:38 am

I NEED this shirt! LOL! Any ETA on arrival on the parks?
Is this an exclusive Halloween party shirt, or available in stores all the time for Halloween?

 

Steven Miller on September 12th, 2013 at 11:30 am

@Dawn – The shirts are currently available in multiple locations at both Disneyland and Walt Disney World Resorts. I have seen them at World of Disney in Downtown Disney Marketplace and the four Theme Parks in Florida. I also personally saw them last weekend during a vacation to the Disneyland Resort in California.

2

Eduardo on September 10th, 2013 at 10:35 am

Hi Steven!! Very nice shirts! Great idea!!!
I know, it is out of the topic, but… any news about new Disney Racers?
Thanks!!!!

3

Anthony on September 10th, 2013 at 10:53 am

I so glad they brought the Earful Tower back as the icon for Hollywood Studios. Now all that needs to done is to remove the sorcerer’s hat (just like the hand came off the EPCOT globe years ago) and all will be well at the studios again! :-)

Can you tell I’m a Disney purist? Haha.

4

Tamesha on September 10th, 2013 at 11:06 am

The Halloween shirt is already on sale. Saw it in the Emporium last week.

5

Jonathan on September 10th, 2013 at 11:23 am

That is interesting.

Off-topic question for you! I found some cool items for Disneyland Paris’ 20th Anniversary on the Disneystore sister websites for the UK/Paris.. Is there any way to order such items?

6

Stephanie on September 10th, 2013 at 12:57 pm

Can we get an ISBN to be able to order it on the phone from the Parks Merchandise people? PEAZ?!?!? For those of us not able to be there but still want it? My autistic son LOVES anything that lights up. This would be his favorite shirt of all time! His first week of kindergarten, he wore a different Mickey shirt every day.

 

Steven Miller on September 12th, 2013 at 11:33 am

@Stephanie – What a great story! Here are the item numbers for the Halloween pumpkin shirt. I don’t have item numbers for the other shirts as they haven’t arrived at Disney Parks yet.

Small – 400007888944
Medium – 400007888951
Large – 400007888968
X-Large – 400007888975
2X-Large – 400007888982

7

Nate on September 10th, 2013 at 5:51 pm

I love this t- shirt idea! I am definitely going to buy one the next time I go to a Disney Park!

8

steven on September 11th, 2013 at 12:06 am

how much are they?

 

Steven Miller on September 12th, 2013 at 11:34 am

@Steven – Bonus points for a great name :) The Halloween pumpkin shirt has a retail of $39.95 plus tax. Please note that all retails are subject to change without notice.

9

ryan from FL on September 11th, 2013 at 12:16 am

More artwork of the Earful Tower?!?
Stop taking all my money. :P

10

Tammy on September 11th, 2013 at 12:28 pm

I love this! What is the UPC or SKU so that we can place a phone order? Or, is this t-shirt classified as a Not-So-Scary item therefore not available outside of the parks?

 

Steven Miller on September 12th, 2013 at 11:37 am

@Tammy – The shirt is being offered in several places at both Walt Disney World and Disneyland Resorts. It was created for Halloween, not necessarily Mickey’s Not So Scary Halloween Party (though it would be cool to wear one to the event). Our Merchandise Guest Services team may be able to assist you by telephone at 877-560-6477 or by email at Merchandise.Guest.Services@DisneyParks.com. Please reference the item numbers listed above.

11

Anna on September 12th, 2013 at 12:28 pm

FYI…the shirt sizes are only for adults, not children/youth. :(

12

Renee on September 13th, 2013 at 4:39 pm

I would love one, but will you ever have one with Minnie?

13

Janet from CA on September 15th, 2013 at 12:37 am

What a great t-shirt! I bet it’s amazing to see it lit up at night in the parks.

14

Tracey on September 15th, 2013 at 9:07 am

These are great- but can we have a Halloween T shirt that isn’t on a black background?

15

Thomas from CA on November 26th, 2013 at 1:28 am

Frequent visitor, first time poster…these shirts are twice as eye-catching in person and among the best shirts ever…believe me, I’m there once a week for the past 7+ years. I have a tip and a remark, the tip is remove the light-up with care when washing, the Velcro will pull off the shirt very quickly, so either have a tailor sew it in place double-stitched or do it at home if you have a machine (hand-sewn won’t hold up). The other is the Halloween version was $24.95, the Mickey and Disneyland Resort versions are $39.95 for the identical product (save for the design). A 35% price hike seemed “excessive”. Didn’t stop me from buying all 3 but may well give others pause…

15 Comments