Halloween at Walt Disney World Resort

Disney’s MyMagic+ Honored with ‘Innovation by Design’ Award

posted on October 17th, 2014 by Thomas Smith, Social Media Director, Disney Parks


We’re pleased to share that MyMagic+ – our collection of tools taking the guest experience to the next level at the Walt Disney World Resort – was recently honored with an “Innovation by Design” award by the popular magazine and website, Fast Company.

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MyMagic+ received the top spot in the “Experience Design” category when Fast Company revealed the 10 best designs of the year at their annual “Innovation by Design” Awards and Conference in New York City. Winning entries were honored as the smartest, most ambitious design experience developed in concert with business and culture.

As we’ve shared here on the Disney Parks Blog, MyMagic+ is a new way for guests to experience an even more magical Walt Disney World vacation, with FastPass+, Disney’s MagicBand and the My Disney Experience website and app.

Congratulations to the MyMagic+ teams working on this award and all of the cast members assisting in the ongoing evolution of the guest experience at the Walt Disney World Resort.

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Filed: FastPass+, MagicBands, My Disney Experience, MyMagic+, Walt Disney World Resort

Capture All Your Mickey’s Not-So-Scary Memories with a One Day Memory Maker

posted on October 10th, 2014 by Kelly Glassburn, Manager of Marketing & Communications, Disney’s PhotoPass Service


Halloween memories are extra special in my family … as it’s the one time of year where I can get my boys to get in a photo without me begging them to pose! There’s something about getting dressed up in their costumes, especially if we are headed out to Mickey’s Not-So-Scary Halloween Party to meet some of our favorite characters.

This is one of my favorites, of my tough guy muscling up to meet our favorite Space Ranger and intergalactic superhero.

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At this year’s event, there’s an opportunity for party guests to purchase a new product that we’re currently testing – a one day Memory Maker.

Now through October 31, a one day Memory Maker entitlement can be added to your Mickey’s Not-So-Scary Halloween Party ticket for only $39. All of your Disney PhotoPass photos taken on the day your event ticket is used, including character encounters and select dining and attraction photos are included — no matter how many you get or if they were taken earlier in the day before Mickey’s Not-So-scary Halloween Party!

And don’t worry … if you aren’t able to make it to this year’s party, no trick, we’ve got a special TREAT for you! Simply log into your My Disney Experience account and claim PhotoPass ID COMEJOINTHEPARTY to receive a unique Bonus shot of some of our favorite ghosts! HINT: “We’ve got 999 happy haunts here, but there’s room for a thousand ..!”

So don’t delay … visit any ticket booth at the Transportation and Ticket Center for more information and to add the one day Memory Maker entitlement to your Mickey’s Not-So- Scary Halloween Party event. (Don’t worry if you have already purchased your Mickey’s Not-So-Scary Halloween Party ticket – you can still add the one day Memory Maker test product the night of your event!)

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Filed: Magic Kingdom, My Disney Experience, Special Events, Walt Disney World Resort

Details About ‘Link-It Later’ and Accessories for Retail MagicBands at Walt Disney World Resort

posted on September 19th, 2014 by Steven Miller, Merchandise Communications Manager


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I recently shared a look at how guests can use retail MagicBands and accessories to show their Disney Side when visiting Walt Disney World Resort. Today, I have additional details about a new option for retail MagicBands called “Link-It Later,” and a look at some of the newest MagicBandits coming soon to select merchandise locations in Florida.

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We offer retail MagicBands for purchase as an option for guests who may not be staying at a Walt Disney World Resort owned and operated hotel but want to take advantage of some cool technology during their visit. Typically, guests must present one of the following for retail MagicBands to be linked at the time of purchase: valid theme park admission, Memory Maker card or an active MagicBand.

With the “Link-It Later” option, guests will be able to purchase solid-colored MagicBands (available in seven colors) and link them to a valid theme park admission at a future date. This new option lets guests purchase MagicBands as gifts.

The graphic MagicBands, like the Haunted Mansion-themed one or the MagicBands featuring characters from Disney’s “Frozen,” can’t be linked later at this time.

“Link-It Later” is currently available in select retail locations at Walt Disney World Resort. It was recently expanded to participating off-site locations including Hotel Plaza Boulevard hotels in the Downtown Disney area, Disney liquidation stores in Florida, and the Disney merchandise shops at the Orlando International Airport.

Guests may visit their My Disney Experience account to associate MagicBands, using the “Link a MagicBand or Card” link.

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I also convinced the retail MagicBand development team to give you a sneak preview of new MagicBandits coming soon. These small characters or icons can be attached to the side of any MagicBand. I particularly like the retro “world” logo seen in the first image above. I also heard they are working on some MagicBandits featuring famous ghosts that like to follow guests home.

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Filed: MagicBands, My Disney Experience, MyMagic+

Photos, Videos Capture Your Seven Dwarfs Mine Train Ride at Walt Disney World Resort

posted on September 18th, 2014 by Kelly Glassburn, Manager of Marketing & Communications, Disney’s PhotoPass Service


“Heigh-ho, Heigh-ho, it’s off to work we go!” That song brings up such great memories from my childhood favorite, “Snow White and the Seven Dwarfs.” We’ve been busy working on top-secret enhancements to the Disney PhotoPass Service and the Memory Maker product, and we’re excited to announce a new “gem” today.

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What would you say if I told you that you could take home a special gem that would have you reliving all the fun and excitement of your moments aboard the Seven Dwarfs Mine Train attraction … your race through the diamond mine as you whisked across the rolling stone bridges, through diamond pass and into the forest to the Dwarfs’ cottage?

Just released today, we are excited to add a photo and video memento at Seven Dwarfs Mine Train. Now, when you ride the attraction with a MagicBand and a linked Memory Maker entitlement you will have your photo and video automatically associated to your My Disney Experience account.

You’ll also be able to view, download and share the photo and video of your Family & Friends Connections and Managed Guests who also experienced Seven Dwarfs Mine Train while wearing a MagicBand.

So, hop aboard Seven Dwarfs Mine Train with fellow miners and begin collecting your magical memories with your MagicBand and Memory Maker.

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Filed: Magic Kingdom, MagicBands, My Disney Experience, MyMagic+, Walt Disney World Resort

Show Off Your Disney Side at Walt Disney World Resort with Retail MagicBands and Accessories

posted on September 5th, 2014 by Steven Miller, Merchandise Communications Manager


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My fellow author Tom Smith recently shared some details about My Disney Experience – a key component of MyMagic+ at Walt Disney World Resort. Today, I wanted to highlight a fun way to show your Disney Side using another element of MyMagic+ – retail MagicBands and accessories.

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Guests staying at a Disney Resort hotel already receive a MagicBand in their choice of select colors. We also offer retail MagicBands which are great for guests who may not be staying at a Disney Resort hotel but want to take advantage of some cool technology during their visit.

There are currently seven different colors offered. You may also recall seeing some special graphic MagicBands at events like Frozen Summer Fun at Disney’s Hollywood Studios.

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I spoke with merchandiser Kevin-Michael Lezotte about how guests can show their Disney Side using MagicBands.

“There are a few ways guests can personalize their MagicBands before or during their visit,” explained Kevin-Michael. “We have ‘MagicBandits,’ which are small characters or icons that attach to the side of a MagicBand. We also have ‘MagicSliders’ and ‘CoverBands,’ both of which can slide over the tops of MagicBands. The latter is offered in large and small sizes depending on the size of a guest’s wrist. These accessories are a fun way for guests to show off their Disney Side while visiting Walt Disney World Resort.”

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The seven solid-color retail MagicBands are $12.95 each plus tax. Retails for other MagicBand accessories vary.

At the time of purchase, guests must present one of the following for retail MagicBands to be linked: valid theme park admission, Memory Maker card or an active MagicBand. If the item linked to is already connected with the guest’s My Disney Experience account, all existing plans – such as tickets, dining reservations, Disney PhotoPass Service, and FastPass+ selections – will seamlessly link and automatically be accessible via the new MagicBand. Guests who don’t have an established My Disney Experience account prior to purchasing a retail MagicBand can easily create one by visiting www.MyDisneyExperience.com.

It is important to note that the touch to pay option will only work for guests staying at Walt Disney World Resort owned and operated hotels who have establish charging privileges on their resort accounts.
You can find retail MagicBands and accessories in several merchandise locations throughout Walt Disney World Resort. The Disney Parks online store also carries select MagicBand accessories.

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Filed: MagicBands, My Disney Experience, MyMagic+, Walt Disney World Resort

Visiting Walt Disney World Resort? Check Out These Free Vacation-Planning Tools

posted on August 12th, 2014 by Jennifer Fickley-Baker, Social Media Manager


Are you planning a Walt Disney World Resort vacation but don’t know where to start? Well, there are actually a lot of complimentary vacation planning tools available out there that can help you plan the perfect trip for your family. Here are some of our favorites.

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  • WaltDisneyWorld.com – This essential planning website is where you can begin to explore our theme parks and resorts, buy theme park tickets, make resort and dining reservations, and more. You can also create set up a MyDisneyExperience profile, which lets you organize all of your vacation plans in one place, as well as select FastPass+ for specific attractions you want to experience during your vacation.
  • Disney Parks Vacation Planning DVD – When you order your free Disney Parks Vacation Planning DVD, you’ll discover a world of ways to make family memories together, including special tips on how to make the most of the magic. You can also watch online.
  • Walt Disney World Customized Maps – Our Customized Map tool allows you to explore our different theme parks and select the attractions and entertainment that are specific to your family’s interests and activity level. You can also have the maps printed and have them shipped directly to your door (US only).
  • Ratings & Reviews – Discover what other guests are saying about our Walt Disney World resorts, dining and attractions and start planning your must-sees today!
  • Disney Parks Moms Panel – Got a vacation-planning question? Ask the Disney Parks Moms Panel, our team of talented vacation planners that are ready and waiting to help.

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Filed: FastPass+, My Disney Experience, MyMagic+, Vacation Planning, Walt Disney World Resort

MyMagic+: Personalizing Your Disney Vacation with My Disney Experience

posted on August 6th, 2014 by Thomas Smith, Social Media Director, Disney Parks


Last month, we talked with our creative team about the resort flyovers now available with My Disney Experience – a key component of MyMagic+ at Walt Disney World Resort. Today, we’re talking with some of you about getting started on the web site and mobile app.

New to My Disney Experience? It’s the key to personalizing your entire visit. Getting started is easy – really, it’s done in just three steps.

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First, log on to the My Disney Experience website or download the newly redesigned mobile app to create your own account and customize your visit.

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Next, link any of your Walt Disney World Resort Hotel reservations and park tickets to your account planning page. If you don’t have reservations or tickets, both can be added later.

And the final step is the best part – selecting your favorite Disney attractions, shows and more with FastPass+ and booking dining reservations. You can also set up reminders for fireworks times, parades and character experiences along with many other features.

We’re just getting going with our MyMagic+ series so tell us what you’d like to know more about and check back for our next story.

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Enjoy Frozen Summer Fun at Disney’s Hollywood Studios with New Limited Edition Retail MagicBand

posted on August 4th, 2014 by Steven Miller, Merchandise Communications Manager


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As the “Frozen” Summer Fun celebration continues at Disney’s Hollywood Studios, I have some exciting news to share about a new, limited edition retail MagicBand, featuring Olaf from Disney’s “Frozen.” This item is now available at Wandering Oaken’s Trading Post in Disney’s Hollywood Studios. The shop is located between Toy Story Midway Mania and Studio Backlot Tour. I spoke with Kevin-Michael Lezotte, merchandiser for retail MagicBands, about this latest addition.

“We saw a great response from guests when we released two limited edition MagicBands during Star Wars Weekends earlier this year,” explained Kevin-Michael. “This new MagicBand is pre-printed with an image of Olaf ‘chillin’ in summer, and will be presented in a specially designed packaging. These pre-printed MagicBands are another great way guests can show off their Disney Side while visiting Walt Disney World Resort this summer.”

This limited edition retail MagicBand will have an edition size of 5,000, and will have a retail of $29.95 (plus tax).

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You may recall that this new MagicBand will join three open edition MagicBands inspired by Disney’s “Frozen,” which are currently offered in Wandering Oaken’s Trading Post.

As with all retail MagicBand purchases, guests must present one of the following for the MagicBand to be linked to at the time of purchase: valid theme park admission, Memory Maker card or another MagicBand.

These specific “Frozen” MagicBands will not be offered on our Disney Parks online store or via Merchandise Guest Services team.

Guests, however, can find other select MagicBand accessories, like MagicBandits and MagicSliders, online at DisneyParks.com/Store.

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Filed: Disney's Hollywood Studios, MagicBands, My Disney Experience, MyMagic+, Walt Disney World Resort

MyMagic+: 3-D Flyovers of Resorts Added to My Disney Experience

posted on July 25th, 2014 by Thomas Smith, Social Media Director, Disney Parks


If you’ve been following our MyMagic+ updates, then you know My Disney Experience is the key to personalizing your visit. It’s one of several MyMagic+ benefits and tools now available to guests visiting Walt Disney World Resort.

Recently, the team working on My Disney Experience added some new features, including amazing flyovers of our resorts that we wanted to share with readers.

The 3-D modeling and a “camera view” from inside the animation gives you a great perspective – from birds eye to 360-degrees – at resort features (pools, recreation, monorail, amenities) and proximity to our parks.

Ken Oelerich, a design director on the project, was able to layer creative over Walt Disney World Resort maps and create a 3-D environment with the unique “camera” view. Ken says the team was not limited by where a helicopter could fly to bring the resorts to life for My Disney Experience.

Currently, the new flyovers are for Disney’s Wilderness Lodge, Disney’s Contemporary Resort and Disney’s Grand Floridian Resort & Spa with Disney’s Polynesian Resort coming soon. Go see the flyovers and other new features at My Disney Experience.

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Filed: Hotels & Resorts, My Disney Experience, MyMagic+, Walt Disney World Resort

MyMagic+ Adding Even More Magic to FastPass+

posted on April 24th, 2014 by Tom Staggs, Chairman, Walt Disney Parks and Resorts


A few weeks ago we shared the latest plans for MyMagic+, and gave a look at more changes to come. We saw great response and interest in the news. Many of you expressed excitement about the evolution of FastPass+ and the fact that we were working on ways to provide our guests with the ability add more FastPass+ entitlements in addition to the three they can plan in advance and a feature that enabled the ability to make those additional selections while park hopping.

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And we are pleased to let you know that as of next week our guests will be able to do just that.

So starting Monday, after guests have used their first three FastPass+ selections, they will be able to select another one at one of the kiosks located in each of our WDW parks. When they’ve used that one, they’ll be able to select another, and so on, ultimately providing guests with even more ways to customize their Walt Disney World Vacation. Guests will also be able to select and use their additional FastPass+ entitlements when they hop from park to park.

As we’ve said from the beginning, MyMagic+ will continue to evolve over time with the aim of continuing to improve our guests’ experience with us and in response to feedback from our guests. Today’s news is another chapter of that story and we look forward to sharing more with you as we continue to roll out and refine MyMagic+. Continue checking the Disney Parks Blog for more details.

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Filed: My Disney Experience, MyMagic+, Walt Disney World Resort