Halloween at Walt Disney World Resort

Commemorative Merchandise for 25th Anniversary of Disney’s Hollywood Studios Coming May 1, 2014

posted on April 14th, 2014 by Steven Miller, Merchandise Communications Manager


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I recall first visiting Disney’s Hollywood Studios in 1990 during a family visit to Walt Disney World Resort. Since that time, I’ve spent many days at some of my favorite attractions like The Twilight Zone Tower of Terror and One Man’s Dream (I practically lived at the latter while serving as a Walt Disney World Ambassador during the 100 years of Magic Celebration). I also have many fond memories of taking my children to Sci-Fi Dine-In Theater Restaurant, or enjoying the Cobb salad (my favorite!) at the Hollywood Brown Derby. With Disney’s Hollywood Studios’ silver anniversary on May 1, we have created several new items to mark this occasion.

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Disney Design Group artists Thomas Scott, Costa Alavezos and John Henselmeier collaborated on the logo design. John told me that the archway near the Disney Junior – Live on Stage! attraction served as their inspiration. Costa contributed the character sketches that remind me of the vignettes found on that archway.

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We will release shirts for adults and kids including a classic, black polo-style shirt (I know a few readers have requested such a thing). Guests should also look for a messenger bag, a key chain, and a 12-inch, pre-dressed Duffy the Disney Bear.

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The Disney pin team has also created a collection of pins to celebrate this anniversary. You may recall seeing a sneak preview of a jumbo-sized pin back in January. There will also be a limited edition “I Was There” pin, an Annual Passholder exclusive pin and a few other items like a starter set.

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My favorite pin item is the mystery pin set that contains a host of characters dressed in various costumes. I love seeing the vintage-looking Donald Duck, Clarabelle Cow and Horace Horsecollar. Two randomly selected pins will be found in each mystery box.

All of these items will be released when Disney’s Hollywood Studios opens on May 1, 2014, in Soundstage 1. This temporary merchandise shop will be located between Studio Backlot Tour and Toy Story Midway Mania. All items will be available while supplies last.

The Disney Parks online store will carry the four shirts pictured in this story from May 1-5, 2014. The shirts will ship in 6-8 weeks once orders are completed (express shipping is not available). To order the shirts starting May 1, please visit http://www.DisneyStore.com/ParkEvents.

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Commemorative ‘it’s a small world’ Merchandise at Disney Parks to Benefit UNICEF

posted on March 28th, 2014 by Michelle Harker, Manager, Merchandise Marketing & Communications, Disneyland Resort


Some of you may have seen my fellow Disney Parks Blog author Thomas Smith’s recent post sharing the exciting news about the first-of-its-kind, online global sing-along that will take place on April 10 to celebrate the 50th anniversary of “it’s a small world.” Today, I have more exciting news to share with you. Our merchandise team has been hard at work creating some very special merchandise as part of this 50th anniversary celebration.

Here’s your first look at the T-shirt and reusable totes that will be available for you to add to your very own collection:

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And here is the artwork that will appear on the commemorative pin:

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But wait, it gets better! How? One hundred percent – 100%! – of the sale price (exclusive of sales tax) of these select “it’s a small world” items (shown above) will benefit UNICEF from April 9 – 13, 2014. Purchasing limits apply, product available at:

For any of our Disney fans visiting Disneyland Paris from April 10 – 30, keep an eye out for the T-shirt (in adult and kid sizes), as well as the pin, with 100% of the sale price (exclusive of VAT) of these select items benefiting UNICEF as well.

And don’t forget – you can join in the celebration online at SmallWorld50.com!

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Filed: Disneyland Paris, Disneyland Park, Disneyland Resort, Magic Kingdom, Walt Disney World Resort

Disney Trade Celebration 2014 – Imagination Gala – A Magic Carpet Event at Epcot

posted on March 18th, 2014 by Michelle Harker, Manager, Merchandise Marketing & Communications, Disneyland Resort


Are you ready to make an entrance and arrive in style at our award-worthy Imagination Gala – A Magic Carpet event? This year’s Disney Trade Celebration 2014, is set to take place September 5 – 7, 2014 at World ShowPlace in Epcot. So join us as we honor our ‘bests’ in Disney films, storytelling, characters and attractions with an Imagination Award, represented by none other than a Golden Figment.

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There’s no need for your imagination to run wild anymore. Here are all the details on this year’s event packages.

Pin Trading Showcase Package – $140
September 5 – 6, 2014
(9:30 a.m. – 6:00 p.m.)

Event Admission Includes:

  • Opportunity to pre-purchase select themed merchandise designed for the event
  • Pin Trading activities and games
  • Silent Auction of pre-production pins, artist proof pins and more
  • Opportunity to trade for specially designed pins produced for Imagination Gala – Pin Trading Showcase
  • Meet Disney Pin Merchandisers
  • Artist Signings with Disney Design Group Artists
  • One (1) $30 Disney Gift Card
  • Limited edition commemorative gifts

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Vinylmation Showcase Package – $70
September 7, 2014
(9:30 a.m. – 6:00 p.m.)

Event Admission Includes:

  • Opportunity to pre-purchase select themed merchandise designed for the event
  • Vinylmation Trading activities and Games
  • Silent Auction featuring a variety of Vinylmation items
  • Opportunity to trade for specially designed Vinylmation™ items produced for the Imagination Gala – Vinylmation Showcase
  • Meet the Disney Vinylmation Merchandiser
  • Artist Signings with Disney Design Group Artists
  • One (1) $15 Disney Gift Card
  • Limited edition commemorative gift

I know what you’re thinking … Will there be special breakfast experiences like there have been in year’s past? Of course! We have all of the details on the Imagination Gala, the Purple Carpet Pin Breakfast and Violet Carpet Vinylmation Breakfast online now.

Ticket sales and event registration will begin Tuesday, April 22, 2014, at 1:00 p.m. Eastern via www.DisneyParksMerchandise.com.

I couldn’t end this post without giving you a sneak peek at the art for some of the Disney pins and Vinylmation that will be offered as part of the event. For those of you who attended last year’s 13-Reflections of Evil trading event, you might remember casting your spell (I mean vote) for these. Take a look!

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Can’t wait to see you on the Magic Carpet!

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‘Tim Burton’s The Nightmare Before Christmas’ in Disneyland Trading Event

posted on March 12th, 2014 by Michelle Harker, Manager, Merchandise Marketing & Communications, Disneyland Resort


What’s this? I’ve got all the scoop and I’m not going to make you wait any longer for the details on the “Tim Burton’s The Nightmare Before Christmas” in Disneyland event taking place June 13-14, 2014, at the Disneyland Resort.

Jack Skellington and his Halloweentown gang are not satisfied with just taking over the Haunted Mansion for the holiday season. With thirteen years of Haunted Mansion Holiday behind them, Jack and his pals are looking to expand their presence throughout Disneyland park all year long. Join us as we take a peek into what things might look like if Jack and company could have their way. Could there be a nightmare in Disneyland park?

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“Tim Burton’s The Nightmare Before Christmas” in Disneyland event Package Details – $90
Event Admission Includes:

Registered event guests will have the opportunity to purchase “Tim Burton’s The Nightmare Before Christmas” in Disneyland event themed merchandise via the Random Selection Process.

June 13, 2014 (12 p.m. – 8 p.m.)

  • Early Registration
  • Event Store & Random Selection Process Merchandise Pick-up
  • Trading Area

June 14, 2014 (8 a.m. – 5 p.m.)

  • Event Store & Random Selection Process Merchandise Pick-up
  • Trading Area
  • Trading Boards
  • Trading Activities
  • Merchandise Artist Signing Opportunity
  • Silent Auction – featuring pre-production pins, artist proof pins and more
  • Product Showcase – meet Disney Pin Merchandisers and view upcoming pin releases
  • Commemorative Gifts (including a commemorative event T-shirt*)

Early Bird Offer:

  • Don’t miss out! Register early and receive an early bird pin. Available while supplies last.

*Event T-Shirt:
When registering for “Tim Burton’s The Nightmare Before Christmas” in Disneyland event, please indicate your desired T-shirt size. Guests who do not register prior to Thursday, May 1, 2014, will not be guaranteed the desired shirt size.

Here’s a sneak peek at some of the pins that will be offered for purchase.

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Reservations for “Tim Burton’s The Nightmare Before Christmas” in Disneyland event will be accepted only via www.DisneyParksMerchandise.com beginning Tuesday, April 1, 2014 at 11:00 a.m. (Pacific Time).

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New Merchandise and ‘Rebel Rendezvous’ Event Coming to Star Wars Weekends 2014 at Disney’s Hollywood Studios

posted on February 28th, 2014 by Steven Miller, Merchandise Communications Manager


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One of my favorite events returns to Disney’s Hollywood Studios on May 16, 2014 – Star Wars Weekends! Today, I’m delighted to give you a first look at some of the new merchandise we’ve created for this year’s event. I also have some details about a new merchandise ticketed event coming to Disney’s Hollywood Studios on May 15, the day before Star Wars Weekends officially opens. I’ll share more about that event in a moment, but first let’s take a look at the new merchandise poster.

“This year’s merchandise poster contains a few nods to the upcoming Disney XD animated series ‘Star Wars Rebels,” explained Disney Design Group artist Tyler Dumas. “The color orange in the poster was inspired by the ‘Star Wars Rebels’ series’ logo, while the non-specific battle scene is supposed to take place between the events of Episode III and IV. This is similar to the storyline of the upcoming animated series. We also included a Star Speeder 1000 and R2-MK as tributes to Disney Parks.”

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This poster will be used on a variety of items including the ever popular Disney pins. The Disney pin team will also release a few other items like concept artwork cards with pins, a limited release mystery set and, my favorite, a Battle of Yavin lanyard with medal.

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The toy team created several new items this year including a limited edition figures set; a lenticular 1,000-piece puzzle; a Jabba the Hutt latex character; and a Queen Amidala and Princess Leia Deluxe Fashion Set.

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The limited release Vinylmation mystery series Star Wars: Series 4 will also debut during Star Wars Weekends. Look for a limited edition 9-inch and 3-inch figure set featuring the Rancor and his keeper this year.

To round out the preview, the arts and collectibles team have designed four medium-sized figures (Pluto dressed as an AT-AT is my favorite!).
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I promised some details about a merchandise ticketed event on Thursday, May 15. The “Rebel Rendezvous” will be held between 10 a.m. and 5 p.m. at Disney’s Hollywood Studios. Attendees will receive exclusive access to Darth’s Mall one day before it opens to the public; a limited edition recruitment pack with items like a custom messenger bag, cadet hat, tumbler, lanyard, pin and medal set; preferential opportunity to purchase select 2014 Star Wars Weekends merchandise; and special meet and greet opportunities with characters and Disney artists.

Registration for the event will begin on March 4, 2014 at 1:00 p.m. EST at www.DisneyParksMerchandise.com, but you can visit the site now for additional details and restrictions. A catalog with additional merchandise images will be published on March 4.

May the Force Be With You!

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New Ink & Paint Cels Set to Debut at Disney Parks

posted on February 6th, 2014 by Michelle Harker, Manager, Merchandise Marketing & Communications, Disneyland Resort


It’s an Ink & Paint Cel extravaganza! Join us as we celebrate the release of two very special Ink & Paint Cels at Disney Parks.

If you let your conscience be your guide, you will probably find yourself visiting Disneyana in Disneyland park on March 5. Why? Because a brand new hand-painted Ink & Paint Cel featuring Jiminy Cricket will make its official debut, along with a special appearance and signing with some of the artists.

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This limited edition 1000 “Jiminy Cricket” cel will be available in a variety of formats including Unframed, Framed, Framed Cel with Postcard and Framed Cel with Postcard and Pin. All framed pieces available with your choice of black or gold frames. If you are unable to make it to the Disneyland Resort, a limited number of cels will be available to pre-purchase online. So if you can’t wait, be sure to visit ArtofDisneyParks.com to place your order today through March 4!

Sorcerer Mickey fans mark your calendars too! On March 15, stop by Animation Gallery at Disney’s Hollywood Studios at Walt Disney World Resort as we celebrate the limited edition release of “Off the Page – 25 Years,” featuring none other than Sorcerer Mickey as he conjures various images from “Fantasia.”

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The limited edition 1000 “Off the Page – 25 Years” cel will also be available in several formats including: Unframed, Black Framed Cel, Black Frame with Pin and Cel, Black Frame with Pin, Postcard and Cel as well as a Gold Frame. Disney Event Services is currently taking pre-orders for this piece, so place your order today! But keep in mind, all orders must be placed no later than Thursday, March 13, 2014 at 5 p.m. (Eastern).

If you’re curious about the limited edition pins that are only available if you choose the framed postcard and pin option, wonder no more. Here’s a sneak peek of what they’ll look like!

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Will you add these to your collection?

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New Merchandise to Bloom at the 2014 Epcot International Flower & Garden Festival Starting March 5

posted on January 28th, 2014 by Steven Miller, Merchandise Communications Manager


New Merchandise to Bloom at the 2014 Epcot International Flower & Garden Festival

My fellow Disney Parks Blog author Jennifer Fickley-Baker recently shared that the 2014 Epcot International Flower & Garden Festival is returning to Walt Disney World Resort on March 5. Her story prompted me to do some digging for details about the merchandise being offered this year. Here is a first look at some of my favorite items coming to Epcot.
New Merchandise to Bloom at the 2014 Epcot International Flower & Garden Festival, Featuring Garden Items

You may recall that we introduced topiary artwork last year to our merchandise assortment. This fun and festive artwork was created by our Yellow Shoes Marketing group and it was wildly popular with guests attending the event. This year, we have used that artwork on new softlines, home décor and more.
New Merchandise to Bloom at the 2014 Epcot International Flower & Garden Festival

I particularly love some of the new garden items including a Minnie Mouse wind chime that I think my mother would enjoy. The Donald Duck garden stake also made me laugh (I think he’s my favorite character topiary image from this event). We will also have a new 12-inch pre-dressed Duffy the Disney Bear that resembles a garden gnome. I’m personally buzzing about the updated coffee mug that features a hidden bee image inside.
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Topiaries also found their way onto new pins created especially for this year’s Festival. There is a limited release pin featuring Mickey Mouse that will be found in multiple locations through Epcot. There are also a series of limited-edition pins that include characters like Kermit the Frog or Mater and Lightning McQueen.
New Merchandise to Bloom at the 2014 Epcot International Flower & Garden Festival, Featuring Vinylmation

Finally, the Vinylmation team will introduce a new “revealed/concealed” mystery set with figures shaped like topiaries on March 28. Disney Design Group artist Caley Hicks designed the 3-inch figures. The Sorcerer’s Apprentice Mickey topiary is the revealed figure in the set, and it will be found on the top of each mystery box. The other four figures will be randomly packaged, so you won’t know which one you get.

I invite you to stay tuned to the Disney Parks Blog in the coming weeks as I will be offering a first look inside the Festival Center located between Mission: SPACE and Universe of Energy pavilions at Epcot.

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Celebrating 1 Million @WaltDisneyWorld Twitter Followers

posted on January 28th, 2014 by Thomas Smith, Social Media Director, Disney Parks


UPDATE: Thank you for the wonderful messages. We’ve reached our limit and are no longer taking emails for a chance to receive @WaltDisneyWorld pins.

As you may know, our @WaltDisneyWorld Twitter account recently reached 1 million followers. Today, to celebrate this major milestone, we’re unveiling and sharing our newest pin.

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To enter for a chance to win one @WaltDisneyWorld pin, be one of the first 400 people to email us a “Celebrating @WaltDisneyWorld” message of no more than 50 characters in length to WDW.Sweepstakes@Disney.com and include your full name and mailing address in the email. Once the potential winners are determined, we’ll send notifications via email. See the sweepstakes rules and eligibility requirements here.

Sweepstakes open only to persons who, upon entering, are not deemed minors in their jurisdiction of primary residence and are legal residents of, and physically located within, the 50 United States or D.C. No purchase necessary. Void where prohibited by law. Subject to complete Official Rules. Ends 1/28 /14.

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New Hidden Mickey Pins Arriving Soon at Disney Parks for 2014

posted on January 27th, 2014 by Steven Miller, Merchandise Communications Manager


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I’m happy to share that new Hidden Mickey pins are arriving soon to cast members’ lanyards at Disney Parks. For those unfamiliar with these pins, the Disney pin team distributes these pins to Cast Members to use for trading with guests. The Hidden Mickey pin collection was first introduced at Walt Disney World Resort in 2002. Today, they have become something fun for guests to collect or trade while visiting Disney Parks. Jeanne Lewis, merchandiser for Disney pins, recently gave me a look at the first wave of pins for 2014. This year’s collections feature familiar Disney characters and icons from Disney Parks.

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For Disneyland Resort, Jeanne included pins that were inspired by the beautiful tile artwork found outside Carthay Circle on Buena Vista Street (you can see a great video about the creation of those tiles in this Disney Parks Blog story). I also love the character tiki face and Oswald the Lucky Rabbit pins.
New Hidden Mickey Pins Arriving Soon at Walt Disney World Resort for 2014

For Walt Disney World Resort, Jeanne continued the Magic Kingdom Parking Lot sign collection first introduced years ago. There is also a collection featuring the Seven Dwarfs, which is a slight nod to Seven Dwarfs Mine Train coming to New Fantasyland at Magic Kingdom Park in 2014.

There will also be one shared collection between Disneyland and Walt Disney World Resorts. That collection features the “it’s a small world” attraction, which celebrates its 50th anniversary this year.

As a reminder, there are a couple of ways to identify a Hidden Mickey pin. The pins typically measure about 1.25-inches and contain a small Mickey Mouse icon “hidden” in the artwork. The back of the pin will also have the words “Hidden Mickey pin.”

Happy Trading!

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Filed: Disney California Adventure Park, Disneyland Resort, Magic Kingdom, Walt Disney World Resort

First Look at New Pins Coming to Disney Parks in 2014

posted on December 27th, 2013 by Steven Miller, Merchandise Communications Manager


With the start of a new year, I stopped by merchandiser Jeanne Lewis’ office to get a first look at new Disney pins coming to Disneyland and Walt Disney World Resorts. These monthly or quarterly pin collections are a great place to start if you are new to collecting or trading pins. Here is a look at some of my favorites coming in 2014.

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The Piece of Disney History collection returns in 2014 as a monthly pin collection. Introduced in 2005, each limited edition pin in this collection contains small pieces of items from attractions or shows. For Walt Disney World Resort, the collection will contain items from the former SpectroMagic parade which originally debuted on October 1, 1991. For Disneyland Resort, the collection will contain items from various attractions such as a purple glove that Jessica Rabbit wore in Roger Rabbit’s Cartoon Spin at Disneyland park.

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The monthly, perfume bottle-inspired “Eau de Magique” collection will be shared between Disneyland and Walt Disney World Resorts. Each limited edition pin will be attached to a scented backer card. Guests at Disneyland Resort should also look for the monthly “Funny Business” collection which features windows with some clever pretend businesses.

There are two different quarterly collections coming next year – “Keyhole Characters” for Walt Disney World Resort and “Ink and Paint Collection” for Disneyland Resort.

Jeanne also shared details about two surprise pin collections – a Steampunk-inspired “Mechanical Kingdom” for Florida and a music-inspired classic character collection for California. These surprise pins will be released at random times throughout the year. For the music collection, the pins can be placed next to each other to form a scene.

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I also got a look at the “Characters & Camera” surprise pin set. This limited release 30-pin collection will be presented in a mystery boxes (two randomly selected pins per box), and will be released at random times and locations in Florida and California throughout the year. There will also be limited edition, monochromatic chaser pins included in this set. Each chaser pin will have an edition size of 250, and will be found at random in the mystery boxes.

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Finally, I couldn’t resist giving you a look at a jumbo-sized pin celebrating the upcoming 25th Anniversary of Disney’s Hollywood Studios this May.

Happy Trading!

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