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Commemorative Grand Reveal Merchandise for New Fantasyland at Magic Kingdom Park on December 6

Steven Miller

by , Senior Manager, Corporate Social Responsibility, Walt Disney World Resort

I’m looking forward to the grand reveal of New Fantasyland on December 6. We have created a small assortment of commemorative items to celebrate the largest expansion in the history of Magic Kingdom Park. We will also be holding a New Fantasyland pin release party at Disney’s Coronado Springs Resort on December 6 from 5:00 p.m. to 8:00 p.m. This free activity will see the release of the limited edition pins and sets that I first discussed in September. I will be sharing details of that event soon on the Disney Parks Blog. While no pins will be at Magic Kingdom Park on December 6, here is a look at the other items we will be releasing that day.
Shirts Commemorating the Grand Opening of New Fantasyland at Magic Kingdom Park on December 6

The grand reveal day has been captured in three new shirts that will be offered all day at Magic Kingdom Park on December 6. For men, shirts will be offered in sizes ranging from small to 3-extra large, while ladies’ shirts will have sizes ranging from extra-small to 2-extra large. For youth, the shirts will be offered in extra small to extra large.
'Cover Your Ears' Commemorating the Grand Opening of New Fantasyland at Magic Kingdom Park on December 6

We will introduce a new “Cover Your Ears” featuring a beautiful aerial view of New Fantasyland. We first introduced this new kind of cover for a standard Disney ear hat during the 30th anniversary of Epcot. The “Cover Your Ears” for New Fantasyland has an edition size of 1,000.
D-Tech On Demand Cases Commemorating the Grand Opening of New Fantasyland at Magic Kingdom Park on December 6

Speaking of covers, we will be offering six new D-Tech On Demand cases for both the iPhone 4/4S and iPhone 5. The three New Fantasyland cases use the amazing signature images released in August 2012, and will have an edition size of 300 each. The Disney Princess cases featuring Belle, Ariel and Snow White will be limited release.
Prints Commemorating the Grand Opening of New Fantasyland at Magic Kingdom Park on December 6

Finally, we will release two deluxe prints, again featuring those signature images of Maurice’s Cottage and Prince Eric’s Castle. Each print has an edition size of 500.

On December 6, you can find commemorative merchandise in the following Magic Kingdom Park locations:

  • Emporium – Main Street, U.S.A. – Will have tees, Cover Your Ears and D-Tech On Demand cases.
  • Main Street Cinema – Main Street, U.S.A. – Will have deluxe prints only.
  • Big Top Souvenirs – Fantasyland – Will have tees only.
  • Mickey’s Star Traders – Tomorrowland – Will have tees only.
  • Pirates Bazaar – Adventureland – Will have tees only.

The event tees and the D-Tech On Demand cases with Disney Princesses for iPhone 4/4s and iPhone 5 will also be sold via the Disney Parks online store from December 6-9, 2012 (please allow 8 to 10 weeks for delivery). To find these items online starting December 6, visit

I hope to see you at New Fantasyland for what will be an exciting day!

Read these posts for more news about New Fantasyland at Magic Kingdom Park:


  • I got the iphone 5 case, ears cap and shirts. They had a 20% off coupon that were being issued at QS restaurants and was able to apply that to the total to sweeten the deal.

  • I know you said the Princess iphone cases would be available online. But any chance they will be found in Disneyland as well?

  • Hello,

    Thank you so much for this article! I am also curious about the price of the prints. Also, I noticed there are Extra Magic Hours on Thursday morning. Will the merchandise be available at 8am or 9am? How will that work?

  • Hi,

    Does anyone know if these iPhone cases will be available online or only at the park?

    Thank you!

  • Thanks Steven for the clarification. I second what Mary has said I know there are a lot of people that will be at the grand opening and would be very happy to be able to get a pin but for me it would involve probably 3 hours of travel and waiting in line (mk to the pin party, and then back for MVMCP. its too bad they can’t just hand out wristbands at the magic kingdom for item pickup later in the day or the next day.

  • I am so very disappointed at not being able to get an “I was there” pin. After almost a year of planning and paying for this trip I WILL BE THERE. We have also purchased Christmas party tickets for Dec. 6 so getting out to the release party will not be possible. I have saved pins from their beginning and after being there for the grand opening I will be feeling very bad leaving without one. They should have been made available to those who actually will be there. Not right to do this to those who planned and paid to be there.

  • I was wondering if you know how much the prints are going to be? I’m planning to get to the parks early in the morning to jump in line to get them, but would love to know about how much money I need to set aside.

    Also, kind of disappointed that the “I was there” pin is not being sold at MK as I was planning on making a day there and hoping (Praying to the Disney gods) to get a walk in to Be Our Guest.

  • Sorry, I was referring to the pins. Thanks for the links, do you know the edition size for the first group of pins, the ones that include the “i was there” pin? Also, how many will each guest be allowed to purchase?



    • @Scott – Got it! I recently shared this information in the pin release party article –

      Here are details about the pins and items that will be released at the Coronado Springs Resort event. Again, none of these items will be released at Magic Kingdom on December 6. From my understanding, our normal limited edition purchase policy of two pins, per item number, per Guest, per day will be in effect.

      First image of pins:
      – Under the Sea: Journey of the Little Mermaid – Ed. Size: 1,500
      – Gaston’s Tavern – Ed. Size: 1,000
      – Be Our Guest Restaurant – Ed. Size: 1,500
      – “I Was There!” – Ed. Size: 1,500
      – Pete’s Silly Sideshow – Ed. Size: 1,500
      – Enchanted Tales With Belle – Ed. Size: 2,000

      Second image of pins and sets:
      – Casey, Jr. Train Set – Ed. Size: 250
      – New Fantasyland Super Jumbo Pin – 300
      – “Dumbo” box set – The box set has an edition size of 750
      – “Dumbo box set individual pins – Five different pins each with an edition size of 1,500

      Third image of Passholder Exclusive items:
      – Be Our Guest Restaurant pin – Ed. Size: 2,000
      – Storybook Circus pin – Ed. Size: 2,000
      – Under the Sea: Journey of the Little Mermaid pin – Ed. Size: 2,000
      – 24kt Coin Card – Ed. Size: 1,000
      – Sling bag – Ed. Size: 600

  • Hi,

    will these be limited edition or open edition? Its too bad they won’t actually have any pins at the mk that day. I know you listed them already but do you have a final list of what will be available?



    • @Scott – I’m unsure of which items you mean. So here is a breakdown.

      First, no pins will be released at Magic Kingdom on December 6. They will be found at Disney’s Coronado Springs Resort. The pins and other Passholder items are limited edition and all quantities will be released at the Resort. See:

      D-Tech On-Demand cases for iPhone
      The three New Fantasyland cases are limited edition, each having an edition size of 300. They will only be released at Magic Kingdom. The Disney Princess cases are limited release and will be offered at Magic Kingdom. We will also offer them online from December 6-9 at

      These are open edition and will be offered all day at Magic Kingdom. We will also offer them online from December 6-9 at

      Deluxe Prints
      They each have an edition size of 500 and will only be found at the Main Street Cinema location.

      Cover Your Ears – New Fantasyland
      The Cover Your Ears for New Fantasyland has an edition size of 1,000.

  • I’m loving the iPhone cases, if only they were also making them for the Samsung Galaxy S3 as well.

    • @Robert – I spoke with the D-Tech team who said that they may consider making such cases at some point next year. But there are no immediate plans. Sorry 🙁

  • I am also a bit disappointed that this pin release party will take place the same day as the Grand Reveal of New Fantasyland. My party and I were planning on going to the Grand Reveal at the Magic Kingdom that day, and then later that evening we have already purchased tickets for Mickey’s Very Merry Christmas Party. Since the pins will be released at Cornado Springs and not the Magic Kingdom, we will now be losing out on time at Mickey’s Very Merry Christmas Party. I don’t want to have to deal with calling up to see if we can switch our tickets for another party. 🙁

    • @Christopher – I understand your concerns, and I apologize for your disappointment. We will have many Cast Members and many registers for the release party in Coronado Springs Resort Convention Center from 5:00 p.m. to 8:00 p.m. Our goal will be to create a magically fun (and efficient) transaction for you as we wouldn’t want you to miss out on the Party.

      My son and I recently attened one and had a great time! Be sure to see “Celebrate the Magic” show projected on Cinderella Castle. The “Wreck-It Ralph” sequence was awesome!

  • Are the new Disney Princess cases only available at Disney World? I’ve got my eye on that Ariel one, but I’m all the way out in Cali…

    • @Erika – You’re in luck! The Disney Princess cases will be released on the Disney Parks online store from December 6-9. Visit to order them during that time. We will offer cases for iPhone 4/4S and iPhone 5, plus the grand reveal tee shirts during that time. Please note that it may take 8 to 10 weeks for delivery.

  • Do you know if there are any special plans with the Sorcerers of the Magic Kingdom game for the Grand Opening such as a new card?

    • @Anthony – That is correct. The limited edition pins, including the “I Was There!” pin with Belle will be released at the pin release party at Coronado Springs Resort that evening. Stay tuned for additional details on the Disney Parks Blog.

      @Andrew – I am not aware of any plans as that is handled by another team. I can say that there are no retail plans for such a card.

  • So the Limited Edition Belle I was There pin isnt going to actually be there ? Its going to be at Coronado ? Is that correct

  • Steven, I am very interested as some of the other people posted to learn more information about the pin release party. I have to say I am very disappointed that the pins will not be released at Magic Kingdom on Dec. 6th. I don’t really understand why no pins could be released in the park that day. I mean, if there was going to be this pin release party, why couldn’t it have been held the day before the Grand Opening, or the day after, so that everyone who came for the event could enjoy the special day in the park, and be able to get the pins that they want too?

    I know you’re going to post an upcoming blog post about this pin party, but will wristbands be given out at Coronado Springs or Magic Kingdom on Dec. 6th so people who want the pins don’t have to wait in line at Coronado Springs all day and completely miss the Grand Opening in the park? It would be great if wristbands were given out at Magic Kingdom and then we could just go pick up/buy the pins at Coronado Springs during the party later in the day.

    • @Lois – Please stay tuned as that article will be shared soon. I’m sorry to hear of your disappointment. I hope that article will give some additional insight. Here is a link to it –

      Wristbands will not be distributed at Disney’s Coronado Springs Resort or Magic Kingdom for pins or other items. For Guests interested in pins, they may begin to form a queue at the Convention Center, Room J starting at 4:00 p.m. The Coronado Springs Resort team has kindly asked that no lines be formed before that time.

      I know we will have many registers and Cast Members available to assist with the evening.

      Finally, there will be spaces for Guests interested in trading pins or Vinylmation with each other at the Convention Center.

  • Hi Steven. Thanks for the post and info. I have the same question as Amy…Will there be a separate line(s) outsite the park turnstiles on Dec. 6 if you want to purchase the commemorative merchandise that’s limited edition or will wristbands be distributed ahead of time? If wristbands will be given out, how exactly will that work as I have never been to an event like this before?

    And how exactly will all of this work (lines/wristbands/etc) with different merchandise being at the Emporium and Main Street Cinema? Will there be separate lines/wristbands for each store? Or is it just going to be a free-for-all once the park gates open. Thanks.

    • @Amy and Lauren – Wristbands will not be distributed on December 6 at Magic Kingdom for these items. Merchandise will be released at the locations listed above on a first-come, first-serve basis once the Park opens.

  • I would love to get those prints but way to far from Disney to drive down and get. Love Disney wish I lived closer 🙁

  • Steven, thanks for the previews of the merchandise! I’m so excited about the iPhone cases and prints!! I’m a die-hard Little Mermaid fan and need to add all of the Ariel items to my collection. Will there be merchandise lines at the Emporium and cinema (much like there were for 40th merch) that we’ll need to get wrsitbands for, or are these items going to just be out on the shelves?

  • Bummed there won’t be pins at MK on 12/6. We will be there that day for the grand opening festivites and really wanted to get a pin. Will the pins be available at any other time & place other than at Coronodo Springs that evening? Looking forward to the details.

    • @Jorge, Lisa, Corrie and Anon – Please stay tuned! There is another article coming that will give you all the details about the pin release party. Once live, I’ll post a link in this section.

      Here is a link to the article discussing the pin release party:

      Most important thing to note is that no new pins will be released at Magic Kingdom for New Fantayland on December 6. They will all be found at the release party at Disney’s Coronado Springs Resort from 5:00 p.m. to 8:00 p.m. that night.

  • Hi Steven, I just have one question I am hoping you can clear up! You talked about the a post on the pins at coronado springs and I can’t find it. The pins that were pictured a whlie back on you blog (like the I was there opening day pin) are those not going to be available in the park? or are there other pins that are going to be released also?

  • Hi Steven, I’ve looked for your recent post on the Coronado Springs pin release party and cannot find it. Would you please post a link? Thank you.

  • Hi Steven, so excited for the merchandise! Can you link me to the information for the pin release party?

  • Thank you for making a 3X grand opening shirt! Can’t wait to get some of this!

    • @Sidney – Glad you liked the case! It’s the same kind of design / feel as the D-Tech On Demand cases we made for the 30th Anniversary of Epcot.

      @Banks – You’re welcome! I hope to see you on December 6.

  • Fantastic!! Want that iPhone case with the map of New Fantasyland!

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