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Disney-Inspired Handbags and Accessories by Vera Bradley to Bloom This Fall at Disney Parks

Steven Miller

by , Senior Manager, Corporate Social Responsibility, Walt Disney World Resort

I’m excited to announce that new Disney-inspired handbags and accessories by Vera Bradley will bloom this fall at Disney Parks. Known for their stylish quilted cotton luggage, handbags and accessories, Vera Bradley has been infusing color into all aspects of women’s lives for more than 30 years. Disney Theme Park Merchandise worked closely with Vera Bradley to develop two new patterns that will appear on items this fall. I spoke with Cathy Dawson, merchandiser for accessories at Disney Parks, about these colorful additions.

“We are thrilled to introduce Vera Bradley to our accessories assortment,” exclaimed Cathy. “In recent years, we’ve seen several guests in our parks and resorts sporting fun, colorful bags by Vera Bradley. Even our Disney Cruise Line team recently added some items by Vera Bradley to the Disney Dream and Disney Fantasy. We thought it would be wonderful to add a splash of Disney to these popular and colorful accessory items.”
The new Disney-inspired patterns have names, which is something Vera Bradley does for all of their patterns. Cathy said the black pattern is called “Midnight with Mickey,” while the pink pattern is named “Just Mousing Around.” These patterns will be seen on duffel bags, totes, cosmetic bags and more.

When released this fall, guests will find these items at select locations in Disneyland and Walt Disney World Resorts. They will also be sold via the Disney Parks online store at a future date.

If you plan on visiting the Epcot International Flower & Garden Festival, please stop by the Festival Center, located between Mission: SPACE and Universe of Energy in Future World, to get a first look at these bags on display. The festival runs from March 6 through May 19, 2013.


  • My wife is very excited about this……she was wanting to know if there will be luggage or weekender options on either one of these patterns?

  • Is there an update on release date yet? We are planning a trip to disney and don’t want to miss out!

  • My daughter is VERY excited about these bags. We are visiting in Sept. for Labor day weekend. My daughter would like to know if they are planning to make a Disney Vera Bradley Backpack and lunchbox (if either of these styles will come in a school sized backpack & if there will be a lunchbox)? If you know, please let me know. Thank you.


  • I love these prints! We will be in Disneyland from Oct. 30th to Nov. 5th, so I am really hoping, and doing a Disney dance, that they will be available. Is there any idea of a price range for these? Thanks for the “magical” news!

  • Love living in Florida. I will be able to run out as soon as they arrive at the parks! Going to be a girls shopping weekend, Vera and Disney a perfect pairing. Almost as good as Mickey and Minnie!

  • I found this when I was making a google Vera Bradley search and a youtube account came up talking about these. She was on your blog filming so of course I had to rush over here. Oh my gosh, this made me subscribe to your blog! Perfect partners to cause crime in my wallet! I will have to buy something in Midnight!

  • Hi Steven – is there a date set yet in the fall? We’re planning a vacation to Disney and would like to time it for when these bags will be available as my sister and I are huge Vera Bradley fans.

    • @Kathleen – I’m glad to know your sister and you are fans. We will have additional details later this summer about when the bags will be released. At this point, we are saying fall.

  • Are they producing the Vera Bradley zip id case and lanyard in the new Disney patterns? I like to travel light when going to the theme parks and have attached the zip id case to the lanyard and used that on several trips. It is just big enough to carry your resort id, credit card, cash and fast passes and it hangs around your neck and it light weight.

    • @Dorothy – If I recall correctly, there will be a small case like you describe. We will share all details about the items planned later this summer.

  • Our Disney trip is planned for Aug.25th-31st. Will the new Vera Bradley bags be for sale in the park by then?

    • @Paula – I hope you have a great trip. End of August is a nice time to be here. At this point, I don’t have any firm details about when these items will be released. I know they are coming this fall. I will have a better idea in late summer as to an actual release date. Sorry I don’t have better news.

  • YEAH! I’m a HUGE Vera Bradley fan- I have too many pieces to even count! And, of course, I’m a HUGE Disney fan- we go yearly! This is an awesome partnership; I CANNOT WAIT to purchase my Disney Vera items! Wish you had a more solid date of arrival- I usually come down early/mid-December, so I’d love my bags to be ready to use while I’m in the parks! So excited!

  • The article mentions some items are available on the Disney Dream. We are going later this month on the Dream. What Vera Bradley/Disney items should I look for on board adn where could I buy them?

    • @Holly – You are lucky! I would love to go sailing on the Disney Dream. I hope you have a wonderful cruise. The merchandise team introduced a few Vera Bradley prints – Go Wild, Midnight Blues, Plum Crazy and Jazzy Blooms – to the merchandise shops on the ship. You will find a variety of bags and other accessories with those prints. Bon Voyage!

  • I am so thrilled that Disney is pairing up with Vera Bradley. I love these two and soon I’ll love them together!
    What school did you go to in northwestern Ohio? Bluffton University? My daughter is there and is just as excited about this great news. Love it!
    Cheryl from Illinois

    • @Cheryl – Thanks for your comment. I’m glad to know you are excited. I’m a polar bear from Ohio Northern University in Ada, Ohio. I remember Bluffton University which was pretty close by. Please give her my regards.

  • OH I am so excited…we will be there in December and I can’t wait to get mine!! I see what Santa will be bringing me this year!! 😉

  • Oh my husband is in trouble now. He has bought me two Disney Dooney & Bourkes and I had been eying a particular Vera Bradley print, but with these coming, I’m holding out for the other man in my life, MICKEY MOUSE 😉 SO EXCITED!!!

    • @Elizabeth – Exactly! 🙂

      @Lisa – Ha! Great comments. I’m happy to hear of your excitement.

  • Thanks for giving me enough time to save up for this!

  • So if you can’t go to the park and purchase them will you be able to get them on vera Bradley website?

    • @Lorraine – At this point, I’ve only been told “fall” as the release date. I will know more toward mid-summer about an actual release date.

      @Stacey – We will also be offering these items on our Disney Parks online store –

      They were created specifically for Disney Parks so they won’t be offered on Vera Bradley’s online store.

  • How awesome!! My daughter is the official VB queen of merchandise, and will want one of everything! (I, of course, will also be guilty of some serious shopping) Any chance of an early fall release date when we come for our annual visit the last week of August?? Just one more thing to love about Disney now!

  • I absolutely love these!! I am a huge Vera Bradley fan and can’t wait to get my new bags!

  • Oh boy! Here we go I got my wife Kathy 2 Disney Dooneys, now it’s Vera Bradley time! She’s so exceited I’ll be opening up my wallet for the 2 Veras! Nice job Disney keeping our wives happy!

  • I am so excited about this. I was so bummed when Vera Bradley discontinued my favorite pattern but I can’t think of anything better to replace it with. Only wish it would be released before our trip in August.

  • I’m soooo sad they discontinued my disney dooney princess purse my zipper broke…:(

  • I’ve resisted buying the Dooney & Bourke bags because of the price, but this bag I will buy — if it is at normal Vera Bradley prices. I love the black pattern. Perhaps in the future they will consider doing a pattern with the castle on it.

  • Steven, it was a pleasure to meet you and chat a little bit about the new Vera Bradley line yesterday at Festival Center! I look forward to seeing the collections in stores this fall!

    • @Brooke – It was nice speaking with you as well. I hope to see you again soon.

  • They are so cute! Love them!! Can’t wait for some pre-Christmas shopping!!

  • I can’t believe they are going to break our hearts by showing us the bags at the flower show but not letting us buy any. Patience is not one of my virtues.

  • I can’t wait for the fall release. I love my Vera Bradley, but LOVE Mickey even more!!! What a WINNING COMBINATION. Will make great GIFT ideas as well. FANTASTIC!!!!

  • Love them!!! Just got my first Disney Harvey bag, but have had vera for years. Beyond excited!!!

  • Well how awesome is that – two great loves that are Disney and Vera Bradley coming together! Can’t wait to see the patterns and choose one, or both!

  • I can’t wait. I can’t wait. I can’t wait. Can we get on a pre-order list so they don’t sell out before I get to order one (or more!)

    • @Staci – I guess you can’t wait. 🙂 Unfortunately, we aren’t offering a pre-order option at this time. We plan to release these in the fall at Disneyland and Walt Disney World. They will also be carried on our Disney Parks online store –

  • When did they start selling Vera Bradley on the Cruise ships? We were on the Dream in December and didn’t see it. We’ll be on the Wonder in June. Which ships if any do they sell Vera on? Do they have any of the new pattern yet? Love Vera Bradley. Would love to add to my collection!!

    • @Joyce – I don’t have final retails yet but from my understanding they will be comparable to other items offered by Vera Bradley.

      @Mary – The Disney Cruise Line just introduced them to the Disney Dream and Disney Fantasy a few weeks ago. They will also appear on the Disney Wonder and Disney Magic soon. They have four different patterns from Vera Bradley including Go Wild, Midnight Blues, Plum Crazy and Jazzy Blooms. They do not have these new Disney-inspired patterns as they won’t be released until this fall.

  • I will definitely be buying these!!!!!!!!!!!!!!!!!! I want the big one and the tote in the black patern – how much are they selling for??????

  • Fantastic Idea! The two patterns are AWESOME!
    Love Vera and DISNEY!! Sure to be a big hit at the parks. Very excited to purchase a bag or two for my daughter and myself on our next WDW trip!

  • OMG!!!! 2 of my favorites in the world!!! I’m a Disney fanatic and I love Vera Bradley bags!!! Can’t wait to get these bags!! I hope the stores will be well stocked with bags and accessories!!

  • I am BEYOND EXCITED!!! As a Vegan I don’t buy any leather products, so couldn’t buy any Dooney & Bourke bags. My poor husband better start saving now because I want them all!!!

  • My wife wants one TODAY!!!!

  • Ahhhhhh!!!! Oh My! It seems as though the Disney Merchandise Team are MIND READERS!!!!! First they reveal new Haunted Mansion merch, my fave….and now, Disney themed Veras?!! My wife is ECSTATIC!! Now to put our purchase plan into action….must be smart about this and not jeopardize the kids college fund!!

    • @David – I knew you were going to write this comment. 🙂 Thank you for such an enthusiastic response. My daughter is starting college in the fall so I know what you mean. Ha!

  • Not normally a big Vera Bradley fan, but these are adorable!! And, I agree with Penny! I sure hope Pooh and pal bags will be available at some point! That would be a great fit as well!!

  • I’m so excited! I get so many compliments on my Dooney and Bourke Disney Bag! I can’t wait to hear them for these bags as well! As we are not planning a trip for this fall, I hope it will not take long to get them online!

  • Love the new Vera Disney bags, and will love them even more when we take our annual family reunion trip in October. Can’t wait to get my hands on these, so excited!

    • @Sheryl – I hope you have a wonderful trip. October is a great time to visit, especially for a family reunion.

  • This post made my day! I am in LOVE with these bags! Way to go Disney! I love the fact that you are partnering with Vera Bradley, but please ease my mind and tell me your partnership with Vera Bradley will not replace your partnership with Dooney & Bourke!! There’s a piece of the pie for everyone! We girls have to have our bags and love variety! Dooneys, Harveys and now Vera! Wow, Disney! You rock!

  • I will see them at the flower show. I will own at least one of each. I too love my Mickey Dooney, I’m thinking it’s also time for a new Dooney with Mickey of course!

  • Actually this is Boots giving this comment. I always use a Vera backpack on my Disney trips. Hope there will be a backpack in these patterns.

    • @Megan – We will release these at Disneyland Resort, Walt Disney World Resort and on our Disney Parks online store –

      @John/Boots – We are planning for a backpack. One is currently on display in the Festival Center at Epcot.

  • Will they be available on-line or only at the parks?

  • Hi Steven! I can’t believe we missed this by 1 day – we were at WDW over the weekend and just left yesterday! I can’t wait to see the Vera Bradley in person 🙂

  • OMG – my two favorite things in this world…Vera Bradley and Disney – I can’t even believe this!!! I am planning a trip in December and I have been shopping around for the perfect backpack to use while we are in the parks…guess what…I think I might be waiting and making this my 1st purchase upon arrival!!! THANK YOU VERA AND THANK YOU DISNEY!!!

  • When you say Fall, do you mean around the time of the September pin event? I’d love to have one for the event! I’ve been waiting forever for VB to team up with Disney! I use my Vera backpack at the parks all the time but to have a Disney themed one would be wonderful!

    • @Sandra – I wish I had a more defined date but I was only told fall. I will have a better idea in a few months. I’m glad to know you like the new patterns.

  • You’ve made my day these bags are awesome!!!!!!

  • During New Years I had been recuperating and took a wheel chair to all the parks, her Miller bag fit like a glove on the back of the chair and the kids loved stuffing it with little gifts and grabbing a ton of snacks!

    • @Maureen – Well with a name like “Miller bag,” it has to be awesome 🙂 I hope you are feeling better.

  • I can’t wait! We’ll be checking them out during Halloween! I know what my mom is getting for Christmas!

  • Speaking of the Flower and Garden Festival, are we going to get a preview of the merchandise??

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