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2014 Walt Disney World Marathon Weekend Returns with New Merchandise

Steven Miller

by , Manager, External Affairs


The 2014 Walt Disney World Marathon Weekend returns to Florida from January 8-12, 2014. Before the holidays, I caught up with Mary Myers, merchandiser for events at Disney Theme Park Merchandise. She shared with me a look at many new items created to commemorate this annual runDisney event. I selected a few items to share with you today.


Apparel is some of the most popular items created for the Walt Disney World Marathon Weekend. This year, Mary introduced a tonal color palette for the various events held during the weekend. There will be new “I Did It” shirts complete with course maps printed on the backside. There will also be new 2014 “Coast to Coast Challenge” shirts available for sale. A variety of Sweaty Bands and Bondi Bands with event logos will also return.


I’m excited about the new Dooney & Bourke handbags created especially for this event. The vibrant, runDisney-inspired artwork features Mickey Mouse, Donald Duck and Goofy running through a magical course.

There will also be a new Vinylmation “Eachz” figure released that resembles Mickey Mouse in running attire. You may recall that we introduced the “Eachz” concept last fall at the Epcot International Food & Wine Festival. There are two figures presented in a mystery box. Mickey dressed in yellow is the more common figure to find, while Mickey dressed in green is more rare.


Mary also created four new colorful running tutus complete with the runDisney logo.


You should also look for additional long-sleeved options and some fun drinkware. I like the mug that has Mickey, Donald and Goofy along with the 2014 Marathon Weekend logo.

Inaugural Dopey Challenge Merchandise Inaugural Dopey Challenge Merchandise

Finally, I have a look at a handful of items created for the Inaugural Dopey Challenge this year. I’m beyond impressed with those who are running 48.6 miles this weekend by participating in the 48.6 miles in the 5K, 10K, Half Marathon and Marathon. Wow!

These items will be released at Disney’s Health & Fitness Expo at ESPN Wide World of Sports Complex. The Expo will be open during the following times:

  • Wednesday, January 8, 10 a.m. – 8 p.m.
  • Thursday, January 9, 9 a.m. – 7 p.m.
  • Friday, January 10, 9 a.m. – 7 p.m.
  • Saturday, January 11, 10 a.m. – 4 p.m.


  • I really enjoyed the race. But I miss the race specific drinkware. I have collected a “Water glass” for every Disney Race I’ve done (except for the chip & dale relay where there was NO merch) this year is a generic weekend cup and not a dopey one, which is kind of disapointing.

    Also, did I miss a change in fashion? when did pollo style shirts stop being made? I would love to be able to wear a Dopey challenge shirt on casual Fridays in the office, but oh well.

    • @Chris – Glad to hear you had a good time! I will share your feedback with the development team. That’s a great question about the polo style shirts. I know they periodically review all offerings and make changes based on demand, etc.

  • Hi Steven- Any news on if there will be a new Dooney and Bourke bag for the 2014 Tinker Bell Half Marathon? We have seen the style for the WDW Marathon and the WDW Princess Marathon but nothing for the Tink.

  • Can we see a picture of the ChEAR Squad shirt?

  • I would love to see Disney start doing something where they would limit the Official race merchandise and NB shoes to those running the event only for the first 3 days and then open it to everyone else and all the Ebay resellers on Saturday. Makes it so hard when those of us running the races, and especially the inaugural Dopey have to worry that it will be sold out do to resellers.

  • I am hoping to attend next year! Where can I get a “training for 2015” shirt and water bottle??

    • @Jen – All of these items will be sold on a first come, first serve basis at the Disney’s Health & Fitness Expo at ESPN Wide World of Sports Complex. The Expo will be open during the following times:

      Wednesday, January 8, 10 a.m. – 8 p.m.
      Thursday, January 9, 9 a.m. – 7 p.m.
      Friday, January 10, 9 a.m. – 7 p.m.
      Saturday, January 11, 10 a.m. – 4 p.m.

  • I wish Disney would do the preorder. We can’t come until Friday. I want the magnet and the mug or any drinkware. When you have been trianing for so long and wishing to be part of the experience for even longer….you really want to spend the money on things that will always make you remember the experience. I can just picture myself drinking out of the Goofy cup/glass/sports bottle long after the race….and smiling. 🙂

    • @Deanna – Thank you for the feedback. I will share it with the events team. I wish you much success this weekend.

  • Will there be any Minnie 10K specific items? Like an I did it shirt, etc.

    • @Penny – Yes! There will be a 10K shirt featuring Minnie Mouse.

  • Hello Dear Steven,

    I wish you a HAPPY NEW YEAR !

    I am really excited by merchandise coming in 2014 !
    I am a Duffy Disney bear and Haunted Mansion fan and I enjoy Dooney and Bourke bags !

    So I am really happy to read and to see all you show us.

    from Disneyland Paris (FRANCE)

    • @Stephanie – Great to hear from you! Happy New Year to you as well. I hope you are staying warm. 🙂

  • Thanks so much!! Now I just hope I get to the Expo before it all sells out…

  • Can anyone attend the expo? Is there an entrance fee?

  • Oops didn’t realize this was a disneyworld event instead of disneyland. Never mind my previous comment 😉

  • Will this Dooney & Bourke design be available at all Run Disney events this year? Or just Marathon weekend?
    (And this is also another vote for mini-medals for the vinylmation.)

  • Steven – I know these aren’t listed here but do you know what sizes will be available for the RunDisney sneakers?

  • Thanks Steven

  • Steven, – Do you know if Dooeny & Bourke will be offering a different design this year for the Tinkerbell half Marathon next week?

  • Oh my goodness you mean run disney is going on the same weekend as the Craft and Hobby show?! Have mercy, anaheim is going to be crazy this weekend…. Cute merch though 🙂

  • Please tell me there is Dopey merch!! Can you show us some pictures?

    • @All – At the time I wrote this article, merchandise samples for the Dopey Challenge were unavailable. Good news, however, is that there are plenty of options, and I just had samples delivered to my office this morning! Please stay tuned for some additional looks. Please see the two additional collage images now shown above featuring merchandise for the Inaugural Dopey Challenge. Best of luck to those participating in it!

  • Steven, no mini medals for the vinylmation this year?

    • @Katie – I did not seen any such medals in the showroom. I will confirm with the Vinylmation team.. Good news! There will be a mini-medal for the Vinylmation figure this year.

  • I really hope you’re holding out on the Dopey Merchandise.

  • Dopey please…

  • No love for Dopey!

  • Where’s the Dopey merch?

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