More Walt Disney World Resort Stories

New Look and Products Found in Rock Around the Shop at Disney’s Hollywood Studios

Steven Miller

by , Senior Manager, Corporate Social Responsibility, Walt Disney World Resort

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Disney’s Rock ‘n’ Roller Coaster Starring Aerosmith celebrates another anniversary this week. This super fast attraction originally opened in 1999 at Disney’s Hollywood Studios. I still recall my first ride with my father during that summer many years ago. Recently, I stopped by Rock Around the Shop, the merchandise location found at the attraction, to check out the latest rockin’ products.

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Periodically, our location planning and merchandise presentation teams make adjustments to merchandise shops. There are a variety of reasons for these changes including testing new products or improving visual statements. The last time I wrote about this location was in April 2013 (see this Disney Parks Blog article). For this latest incarnation, gone are the giant “Rockin’ Gear” graphics which were replaced with images of audio speakers and other vibrant graphic patterns.

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The shop also has a few new items not previously offered including an art gallery featuring the works of Jerrod Maruyama (I’m a big fan of his hipster Mickey art). There is also an expanded line of women’s apparel and accessories.

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The shop still offers various Aerosmith and attraction T-shirts and accessories for women and men.

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Finally, the location now carries headphones by SMS Audio, the official headphones of Disneyland and Walt Disney World Resorts.

Happy anniversary to my favorite super stretch limousine!

Comments

  • Where do we purchase merchandise from Rock Around the Shop?

  • Love the ride! My son couldn’t wait to be tall enough to go on it. He just turned 8 and finally got to ride. His only disappointment was not finding any boys t-shirts in the gift shop to buy after his first time on Rock’n Roller Coaster. That was very surprising. Do they exist anywhere??

  • Love the ride. This merchandise not so much. I only bought picks. 🙁

  • Are there any plans for Aerosmith to update the video for Rock n Roller Coaster? It’s a little outdated. Love the ride.

    • @Renee – I am not aware of plans to update the video. I personally love it and wish I was Chris that grabs the black Les Paul guitar. 🙂

  • Yesssssss, THANK YOU! My sister was dying for a shirt that said “Rock’n Roller Coaster” on it for last Christmas, and there weren’t any! Very excited about the new merch!

  • Any new pins coming out?

    • @Deborah – I’m not aware of any new pins at this time.

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