Over the weekend, a new exhibit opened in the Japan Pavilion that celebrates the country’s culture of cute. “Kawaii: Japan’s Cute Culture” explores how it’s become a way of life in modern Japan.
Check out the new Melty-Go-Round statue of Harajuku Girl designed by Kawaii artist and designer Sebastian Masuda:
Kawaii is rooted in Japan’s Shinto past, and is a means of self-expression, from schoolhouses to construction sites. The Bijutsu-kan Gallery features a replica of a modern Tokyo apartment and historical artifacts that illustrate kawaii’s origins.
What item would you want to express your “culture of cute”?