A few weeks ago, I shared a Disney Parks Blog Unboxed video about new Dooney & Bourke items coming this summer to Disney Parks. Today, I have additional information about the release party that will be held on Saturday, July 23 at Cherry Tree Lane inside the Marketplace Co-Op at Disney Springs.
At this event, we are releasing two new collections including handbags inspired by the classic Disney Parks attraction, “it’s a small world.” The four silhouettes in this collection will include a Shopper Tote, a Pouchette, a Wallet and a Wristlet.
The second collection, called “Lovebirds,” will include a Shopper Tote and a Letter Carrier.
For the first time, we will introduce four limited edition retail MagicBands containing Dooney & Bourke-inspired designs. Each MagicBand will have an edition size of 1,500, and each MagicBand will contain a specially designed slider with the Dooney & Bourke logo. The MagicBands will be packaged in decorative boxes.
Finally, guests attending this release party will have an opportunity to meet Ian Ray, Creative Director for Dooney & Bourke. He will be appearing at Cherry Tree Lane from 10:30 a.m. to 12:30 p.m. that day.
For guests at Disneyland Resort, look for the “it’s a small world” and the “Lovebirds” collections in select merchandise locations after this event.