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Disney Cruise Line, Disney Parks & Resorts and Disney Store Rank #1 In Customer Service

Thomas Smith

by , Editorial Content Director, Disney Experiences

Today, we’re proud to announce Disney Cruise Line, Disney Parks & Resorts and the Disney Store have all earned the highest honors in a new Newsweek survey ranking America’s best customer service! 

As many of you know, our Disney cast members go out of their way on a daily basis to make magic and provide the best possible service for guests.  Delivering exceptional experiences and exceeding guest expectations is at the heart of everything we do at Disney Parks!  

Family enjoying a mean on a Disney Cruise Line ship

And for the second year in a row, Disney Cruise Line has topped the list of brands that exemplify outstanding customer service. 

In the survey of more than 20,000 customers, Disney Cruise Line ranked as the number one company overall, across a variety of industries, as well as in the “Cruise Line Operator” category.   And the amazing customer service and experiences at Disney Cruise Line will be expanding in upcoming years with new ships scheduled for delivery in 2021, 2022 and 2023. 

Baseball Heroes Celebrate Historic Championship With Magical Parade on Saturday at Walt Disney World Resort

The survey also recognized Disney Parks & Resorts as the best in its category!

Disney Parks & Resorts, which is continuing an incredible year of growth and exciting new offerings, including Star Wars: Galaxy’s Edge at Disneyland Resort and Disney’s Hollywood Studios, earned the best customer service ranking in the “Amusement Park Experience” category.   

Cast member at a Disney Store locations playing a game with a guest

And the Disney Store was awarded the top spot by consumers in the “Toy” category as well.  Disney Store locations continue to provide the best of what Disney Parks has to offer in merchandise – as well as outstanding guest experiences across the nation.  

For more details on the new rankings, visit’s special page.  

Congratulations to all who continue to go above and beyond to create magical experiences for Disney guests!


  • Disney World is one of my favorite places to go and normally I do not like Cruises but my first experience on a Disney Cruise was last year in 2018 and it was truly marvelous. I want to continue to be a part of the magic.

    Great job Disney!

  • I’m happy for Disney but everytime I see your success without I being part of the team that made it happen makes me sad…

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